Growth Packages
Plans built for predictable, year-round growth
Pick the plan that matches your revenue stage, goals, and appetite for growth. Every plan is run by people who only market pool and spa companies.
Foundation
For companies ready to turn on dependable leads from one channel.
First month 50% off ($1,100).
- A professional website we build, host, and run for you
- Tuned to turn ad clicks into booked calls and form fills
- Trust pages that win the click: reviews, FAQs, and a price guide
- Built to get you found in Google, maps, and AI search
- Ad management on Google OR Facebook
- Ad creative, ad-account, and lead-form setup
- A lead-comms workflow and alerts set up in your CRM
- Google Business Profile and SEO audit (audit only)
- Search Console setup
- A digital-presence audit
- Plain-English performance reports, emailed to you
Launch
For companies ready to scale across Google, Facebook, and local SEO.
- Everything in Foundation
- A full website with a page for every service and service area
- 2 new SEO pages a month for one target city
- Topic FAQ pages that answer what buyers ask
- Dual Google + Facebook ad management
- Google Business Profile management
- Review guidance and templates
- 50 local citations
- Monthly local heat-map reports
- A live performance dashboard you can log in to any time
- Tracking for 5 service keywords
- A website sales chatbot
- Missed-call text-back
Deep Dive
For high-revenue companies that need a full online presence rebuilt and run for them.
- Everything in Launch
- A market-dominating website with a full brand refresh
- Multi-city SEO with 4 new pages a month
- An interactive price estimator that turns browsers into leads
- "Best of" guides that rank you as the top choice in your area
- An awards and recognition page
- We get AI assistants like ChatGPT to recommend you by name
- An automated review-and-referral system
- A website chatbot that answers homeowner questions and books consultations day or night
- Instant automated follow-ups and a booking system
- Lead scoring and pre-qualification
- A custom live KPI dashboard you can access any time
- A full content strategy and ongoing website updates
Requests and questions answered in 3 business days. If something's broken, 8 hours.
Compare Plans
What's included in each plan
| Feature | Foundation | Launch | Deep Dive |
|---|---|---|---|
| Monthly price | $2,200 | $3,700 | $4,975 |
| Website we build & host | Template, no customization | Partial customization | Full customization |
| Trust pages (reviews, FAQs, price guide) | Full suite + estimator | ||
| Found in Google, maps & AI search | Basics | 1 city | Multi-city |
| New SEO content | 2 pages/mo | 4 pages/mo | |
| Ad channels | Google or Facebook | Google + Facebook | Google + Facebook |
| Lead alerts + CRM workflow | |||
| Google Business Profile | Audit only | Managed | Managed |
| Local citations | 50 | 50 + data aggregators | |
| Website sales chatbot | Answers enquiries | Answers + books jobs | |
| Missed-call text-back | |||
| Automated follow-ups + booking | |||
| Automated reviews + referrals | |||
| Reporting | Plain-English | Dashboard + heat maps | Custom KPI dashboard |
| Lead scoring + pre-qualification | |||
| Requests and questions | 5 business days | 5 business days | 3 business days |
| Something's broken | Standard queue | 48 hours | 8 hours |
Every plan: one-time $2,450 setup, 30-day money-back guarantee on your monthly fee. Ad spend billed by you directly to Google and Meta.
Every website includes a brand guide, so your signs, trucks, and new hires all match. See what's in one
"Something's broken" means leads can't reach you right now: your site is down, your ads have stopped, or enquiries aren't coming through. Changes, new pages, and questions about your numbers are requests. We respond within the times above, which is not the same as fixed, since some fixes sit with Google or Meta. If yours does, we'll tell you inside the window and chase them.
How pricing works
Straightforward, with no surprises
One-time setup
$2,450 to build and launch your system, on every plan. Non-refundable.
30-day guarantee
30-day money-back guarantee on your monthly fee. The setup fee is non-refundable.
Ad spend is separate
You pay Google and Meta directly and we never mark up your spend. We target any area you want to sell into at no extra cost. Most companies spend $1,500 to $3,500 a month, minimum $1,000.
Add-ons: Extra ad platform +$500/mo. Extra SEO market +$750/mo. Video production from $750 (Deep Dive).
Not sure which plan?
Not sure which plan fits?
Start with a free Growth Dive and we'll tell you straight.